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Tag Archives: social media

Finding Your Unique Brand Voice

Just like everyone has a specific personality, so do brands and businesses. And when it comes to your online presence, a unique brand…
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Decoding Buzzwords: What is a Call-To-Action?

When you’re new to online marketing for your business, you may find the terms and language a little overwhelming. In an ongoing “Decoding Buzzwords”…
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Our Favourite Free Social Media Tools

For social media marketers, whether using social media for clients like we do or those posting for their own businesses, the sites and…
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Killer Content & How To Get It

Even if you’re new to online marketing, or marketing in general, you’ve probably heard about the importance of great content. Everywhere you look,…
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Using Instagram to Market Your Small Business

The importance of a social media presence for your small business can’t be understated. But with all of the platforms now available, it…
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social media mistakes

Social Media Mistakes & How They Affect Your Brand

Mistakes happen. Unfortunately, mistakes made online are public and can sometimes have a negative effect on a brand. We’ve all seen how a…
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Grammar in social media

The Negative Effects of Bad Grammar on Social Media

Have you ever followed a business on Twitter, only to be turned off by terrible grammar and bad spelling? You're not alone. For those with…
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marketing tools

About the E-word: Why Engagement Matters on Social Media

When it comes to social media, followers are great. Lots of followers? Even better. But if that's your only goal, you're missing out.…
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5 Ways a Picture Says a Thousand Words – or 140 Characters

Visuals can be a powerful thing. If you've noticed in the past year or two that more social media accounts are using images to…
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Marketing on a Small Business Budget

Marketing is an important part of running a business - that fact remains true for any type of venture. But for those that are…
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