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Author Archives: Kristen Goetz

Using Instagram to Market Your Small Business

The importance of a social media presence for your small business can’t be understated. But with all of the platforms now available, it…
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social media mistakes

Social Media Mistakes & How They Affect Your Brand

Mistakes happen. Unfortunately, mistakes made online are public and can sometimes have a negative effect on a brand. We’ve all seen how a…
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Grammar in social media

The Negative Effects of Bad Grammar on Social Media

Have you ever followed a business on Twitter, only to be turned off by terrible grammar and bad spelling? You're not alone. For those with…
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marketing tools

About the E-word: Why Engagement Matters on Social Media

When it comes to social media, followers are great. Lots of followers? Even better. But if that's your only goal, you're missing out.…
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